Ford hit record registration numbers in the bumper September month, when sales increase significantly due to the registration plate change. The company's commercial vehicle sales were also the best ever for a single month and total vehicle sales approached 70,000 the highest since 2007.
According to the official figures for September from the Society of Motor Manufacturers and Traders Ford is the market leader for cars, commercial vechicles (CVs) and total vehicle sales. On top of this, Fiesta and Focus are number one and two best sellers for not only last month but also the year to date.
Mark Ovenden, Ford of Britain chairman and managing director, said: "In the high volume September sales month, Ford beat the overall UK market volume increase and maintained its strong sales momentum to secure record sales.
"Fiesta and Focus are at the core of this achievement and our extended Ford CV family, which now has full availability, is selling better than ever, while the constant stream of new model introductions, including EcoSport, Focus and Mondeo, with Mustang and Edge to come, is adding to Ford's stronger, and broader, brand presence.
With total registrations of 106,930 for the year to date, the Ford Fiesta is the UK best seller by a significant margin more than 44,000 sales and 2.0 percentage points of market share ahead of its nearest non-Ford rival!
The strength of Ford's car range is demonstrated by Fiesta, B-MAX, Focus, C-MAX, Kuga and Galaxy all being placed in the top three in their respective market segments.
by: Rebecca Chaplin