Freshly appointed Liverpool Football Club manager Jürgen Klopp will drive a Vauxhall Insignia in his new position, as part of Vauxhall's role as 'Official UK Car Partner' of the Anfield team.
To mark his arrival, Vauxhall along with sister-company Opel has released a number of slogans responding to the speculation regarding Klopp's next move. These include 'Jürgen Klopp changes his club but not his company car' and 'You'll never drive alone'.
Jürgen Klopp will therefore continue in his role as an Opel/Vauxhall Ambassador alongside such names as Bryan Adams and Claudia Schiffer. Klopp has become firmly associated with the Opel brand, supporting its portrayal of 'sculptural artistry meets German precision', with Klopp appearing on a business class flight promoting the Opel Insignia as well as taking to the track with the Mokka.
The company has even credited Klopp with turning round its fortunes in the country, admitting his role as an ambassador helped boost sales of the Insignia model by 35 per cent in 2014.
Roy Harvey, Chairman and Managing Director of Vauxhall Motors, said: 'Klopp knows our business, he's a car man and he most recently supported us at the Frankfurt Motor Show as we launched the all-new Brit-built Astra. It's great for both Opel and Vauxhall that he's driving a Vauxhall Insignia and we wish him the best of luck at Liverpool Football Club.'
by: Vertu Editorial