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Mazda records huge fleet sales growth in 2014

Mazda records huge fleet sales growth in 2014

Thanks to demand from company car buyers and fleet managers Mazda has seen fleet sales soar in 2014.

The company's UK corporate sales are up by 34 per cent in the first nine months, much higher than the industry increase of 7.4 per cent. Their fleet sales total almost 11,000 cars and account for 35 per cent of its total registrations.

These numbers put the company on track for its third successive year at 20 per cent growth.

Mazda has credited the rise to increased interest from company car drivers and fleet managers alike. The main contributor to these sales is from Mazda's fuel-saving models - The Mazda3, Mazda CX-5 and Mazda6. All three of which feature emission-cutting, fuel-saving SKYACTIV technology.

Mazda Head of Fleet Steve Tomlinson said: "More than 40 per cent of the growth in core fleet sales has come from all-new Mazda3."

The Mazda3 went on sale earlier this year and has seen the largest increase in core fleet sales in the first nine months of the year.

Tomlinson added: "Last year Mazda Contract Hire volume was 50 per cent up on the previous best and this year demand has increased significantly because of the twin attractions of tax and fuel efficiency delivered by SKYACTIV technology and competitive lease rentals."

Mazda Contract Hire is enjoying another record year with volume up to 93 per cent versus the first nine-month total for last year.

by: Rebecca Chaplin