Nissan celebrates a successful season on and off track
Nissan celebrated another year of success both on and off the track at its NISMO festival this weekend.
NISMO's 30th anniversary year has seen an exciting mix of motorsport programmes produce top results on the race tracks of the world, notching up 82 podium finishes and 42 race victories for Nissan.
Highlights of the year include the Super GT Championship win for Nissan's new GT500 GT-R, Nissan-powered LM P2 cars winning every round so far of the FIA World Endurance Championship, the European Le Mans Series LM P2 title and the top five LM P2 positions at the Le Mans 24 Hours.
As well as this, the Nissan GT-R NISMO GT3 was raced by the newest NISMO Athletes in the Blancpain Endurance Series and made its first appearance at Mount Panorama for the Bathurst 12 Hours. Sir Chris Hoy started out on his road to Le Mans by racing a GT3 GT-R in the British GT Championship and Jann Mardenborough wrote another new chapter in the gamer-to-racer story by winning in his first year in the GP3 Series.
A selection of NISMO Athletes were yesterday rewarded for their 100 per cent commitment this year with a Super GT test at Fuji. As most of them started our racing Super GT cars on Gran Turismo this was a real taste of virtual-to-reality for the ultimate gamers.
Darren Cox, Global Head of Brand, Marketing & Sales, NISMO said: "We're proud of the global success of NISMO both on and off the track. Our motorsport world crosses so many boundaries.
"We have had a Brit racing in Australia recently, a Japanese driver racing in Europe and a Spaniard competing in Japan. Our motorsport programmes have global reach and that is good for our brand. We are racing and winning all over the world and selling good volumes of cars globally. NISMO is a sporting brand with huge heritage that is now being used to showcase Nissan's brand promise of innovation and excitement for everyone."
by: Becca Chaplin