Citroen plays parking prank on Arsenal football stars
Parking can be a tricky business, and for Arsenal stars Danny Welbeck, Aaron Ramsey and Santi Cazorla, that was certainly the case when Citroen UK and the Arsenal Ladies teamed up to play a tongue-in-cheek prank on the football stars.
Created to launch Citroen's parking campaign #ParkingHero, which aims to help educate UK drivers and highlight the useful technology featured on the New C4 Cactus and New C1, Danny, Aaron and Santi were unaware of just how heart-racing parking could be.
Released today, the fun-fuelled video builds around the Arsenal first team stars arriving unsuspectingly at an airfield in Hertfordshire. Arsenal Ladies stars Alex Scott and Jordan Nobbs were on hand to introduce Welbeck, Ramsey and Cazorla to a 'supposed' new signing, Annalese Ferrari, who in fact was an undercover stunt driver.
Watch as the prank unfolds, from the individual parking challenge which shows the C4 Cactus in action as each of the players perfect their parking skills to the parking with passengers challenge, where the undercover stunt driver picks up the pace as she demonstrates her impressive skills, catching the players off guard, and getting some great reactions in the process. http://youtu.be/etHieSMnZvc
Citroen UK's #ParkingHero campaign also features a series of educational parking films starring Welbeck, Ramsey and Cazorla in the new Citroen C1. These short video clips reveal some of the key techniques for perfect parking, and were created in association with the Institute of Advanced Motorists.
The C4 Cactus also demonstrates its #ParkingHero credentials by showing off its unique Airbump technology, which is designed to protect the car from costly prangs from wayward car doors and shopping trolleys. All of Citroen's latest models, including the C4 Cactus and new C1, are available with parking aids such as a full-colour reversing camera and rear parking sensors, which are there to reassure and boost the confidence of the driver.
Using the hashtag #ParkingHero, Citroen is inviting the British public to share examples of daily parking heroics on Twitter, Facebook and Instagram. Fans can enter their photos of great parking feats for the chance to win an experience fit for a hero, including a new Citroen C4 Cactus for the weekend.